Parallel x Lines
The Gauche/Droite collective is made up of Catherine D’Amours, illustrator and multimedia director at Moment Factory, and Nicolas S. Roy, creative director at Dpt. The brains behind multiple interactive and augmented reality installations, the duo merges art and technology to create unique experiences on a human scale. Their Ça va / It’s OK project is a form of street art for the web. It consists of distorting, altering and reinventing the façade and content of websites, through an extension on Chrome and Firefox. It transforms the web in real time, adding art to it and subtly playing with the visual and editorial content of the pages.